Creative Approach, LLC. is a public relations and marketing practice specializing in the specific needs of business and non-profit organizations. The company was founded in 1998 by award-winning writer, designer, and media relations professional Jo Smith Schloeder.
Utilizing results-oriented thinking, Creative Approach offers a complete range of services including copywriting, design, newsletters, media and community relations, collateral print material, political campaign materials, advertising support, and Website development and design.
The company consults to a select group of businesses, non-profit organizations and trade associations.
Providing the most effective words for the right medium, Creative Approach consults on a project, retainer, and long-term basis.
No two clients are alike, so no two Creative Approach programs are the same. At Creative Approach, services are customized to meet each client's unique needs. Based on your needs, we can help with:
- Graphic design
- Marketing communications
- Media and community relations
- Collateral print material
- Advertising support
- Ad journals
- Website development and design
- Political campaign materials
Jo Schloeder is the president of Creative Approach, LLC, providing the creative thinking and full range of support that results in... well, results!
Formerly the director of communications of a large non-profit agency, her prior experience includes several years in the advertising and television industry in New York, NY.
Schloeder is a past president of the Jersey Shore Public Relations and Advertising Association, and has also served on the board of several area business and non-profit organizations. A member of many trade organizations, and has received numerous industry awards for writing, media relations and design.
A photographer and artist, she has authored numerous articles and taught various courses on public relations, promotion and marketing.